Major Assignment #3: Activity 2

Game plan for introducing the yoga rhetoric to my target audience. I feel that younger people are very influential, with the uprising of social media and “need for clout”. If models and famous personalities can get paid for just posting pictures of them sponsoring thing online I’m sure that their genuine opinions in articles or interviews is also worthy of influencing. SO, firstly I will read a few entertainment articles where a few of my favorite famous personalities have raving reviews and comments on the benefits of doing yoga and how and why they practice it. Secondly, Instagram has truly taken over almost ever millennials social life and creating an Instagram page with posts containing information on the exercise with very vivid and colorful pictures will definitely peak the audiences interest as all infographics do. Thirdly, I will also find the most suitable yoga gurus’ interview on how beneficial doing yoga is and paste the url link to download it and watch and understand how an expert explains it. We all tend to believe an experts words over any normal persons, so I’m assuming that will be a good genre to use to “persuade”.