Bitzer says that a situation is defined by its characteristics. By this he means that the way to proceed in the existing circumstance or setting depends upon the presence of persons, events and objects there too. Similarly, the way a situation is addressed depends on these characteristics too. For a rhetorical situation to even exist though, there need not be any rhetoric speech. But for something to be said in a rhetoric way, there must be a rhetorical situation. The existence of rhetorical discourse depends on the existence of a rhetorical situation.
The necessity for rhetor to exist is a rhetorical situation, but for a rhetorical situation to exist what are the necessities?
1.Exigence: an emergency, either immediate or persisting, it is the controlling feature of the situation and is what the rhetorical situation revolves around.
2.Audience: The point of the rhetor is to bring about a change towards the exigence. By rhetor, the instilling of certain ideas in the minds of the audience is the only way for them to function as the “mediators of change”
3.Constraints: The conditions of the audience which also influence their decision making
“Rhetor is a way to alter reality”. When an emergency persists, it is not odd to say that it needs to be addressed and will be eventually. But in order for that to occur some course of action to fix it must be undertaken, this action which is intended to bring about a change in the situation or crisis should create a positive modification. But to create any positive modification, the audience must be pushed towards doing so by means of words, these words are rhetorical in sense as there exists an emergency. Thus, the utterances meant to create a change are rhetors and the change created are in a sense “altering reality”.
Bitzer familiarizes rhetor with persuasion in an indirect way. He says it’s not ordering or merely focused on convincing its audience, but more inclined to responding to a certain emergency which the situation is based on, it is concerned with influencing its audience to bring about a positive modification to fix the existing exigence.
Bitzer also addresses how there are times when a rhetorical situation can exist and a rhetorical response or utterance may go unsaid or unheard.
According to me, or what I’ve grasped from Bitzers’ elaborate explanation, is that basically in a rhetoric situation, something may or may not be said in a rhetoric sense. The existence of the rhetoric situation does not depend upon rhetoric mentioning/utterance. But rhetoric speech only exists if there is a rhetoric situation to be addressed.
If you find yourself in an emotionally distraught situation like a relatives funeral, the characteristics of the situation which could be the black attire everyone adorns, the solemn atmosphere filled with eulogies and the sweet remembrances uttered, imply that it is not a joyful event although the aim of the event is to remember the late person and ensure he may rest in peace. All these characteristics are defining features of the situation. Now that the situation exists, how do we know if its a rhetorical situation? There must be an exigence for the situation to be centered around, Great grand uncle Roys’ passing is the ‘so called’ exigence in this case, the audience is present as well, mostly consisting of family, loved ones, friends and the ceremonial priests. I feel that before discussing the constraints, the response must be addressed. Great grand uncle Roys’ son is most likely to be the orator and will be the one to address the audience, his rhetor in response to the mournful situation is only “fitting” if he speaks about the passing of his dear father, his achievements, milestones and character, a few memorable instances they shared perhaps, but if he goes on to rant about the current affairs of the world or how plastic straws kill sea turtles, he would have failed to deliver the suitable response and the aim to instill in the audiences mind a colorful and happy memory of Grand Uncle Roy would not happen. By addressing the required subject, he would achieve the change in reality, i.e, the audience would leave with a good memory of the late Roy and he may rest in peace. Thus, the rhetorical situation is addressed and the positive modification is brought about by the orators rhetor.
Connecting Bitzer to Bazzermans. Genre and Rhetorical situation are interlinked as the genre is more like a category and categories are characterized by certain recognizable features, in the same way situations are defined by the characteristics present. The genre of a book or a film could be horror, and is considered horror because it may contain aspects of fear like ghosts or spiders and a situation may be rhetoric if it contains certain requirements like an existing emergency and a n audience. So they both have certain characteristic/defining features that enable them to exist.